Robert Serena, a licensed Realtor since 1986, Team Leader and"New Home Consultant" for The Serena Group of Keller Williams Realty of Manatee, specializes in helping Buyers wishing to purchase a brand new home or condominium and is an 'REO, Bank-owned, Distressed property listing expert, specialist, agent. 

Robert holds the SFR (Short Sale & Foreclosure Resource) REALTOR designation.

Prior to joining Keller Williams Realty in 2004, and joining wife, Betty and daughter, Gina in forming The Serena Group, Robert was an onsite Sales Consultant with US Homes (Lennar) for 11 years.  Robert enjoyed the distinction of being a member of the Executive Sales Council for US Homes, their top sales award, for 6 of the 11 years spent with the company.  Robert's extensive experience with new construction and wealth of knowledge of the industry is an asset to anyone planning to purchase a new home.

Robert hails from the south side of Chicago, Illinois, and attended Chicago CityCollege.  He joined the US Marine Corp in 1965 and was a member of the 3rd Battalion/3rd Marines until 1969, during which time he did a tour of duty in Vietnam from 1966 - 1967.  From 1969 - 1993 he worked in the construction industry as a Roofing Contractor & Sales Consultant, first in Chicago

from 1969 - 1978 and continued in that profession when he made his move to Florida until 1993.                             

Besides Real Estate and spending time with his family, Robert's interests include golfing, motorcycling, and taking scenic trips in the family's RV.          

Call Robert to schedule a free consultation BEFORE you visit the builder to purchase a new home....YOU'LL BE GLAD YOU DID!

Gina M. Serena P.A. was born in San Diego, CA and raised in Massachusetts. She is a graduate of the University of Florida with a Bachelor of Science Degree in Business Administration, specializing in Finance and Marketing. 

A licensed Realtor since 1995, Gina's career in Real Estate began with Arthur Rutenberg Homes, selling new, high end, custom homes.  Gina holds a CSP designation, qualifying her as a Certified New Homes Specialist.  From there, she went on to spend over 6 years with RE/MAX Gulfstream, proudly honored as a Top Producer and consistently achieving membership in both the "Presidents Club",  as well as the "100% Club". 

Gina prides herself in her attention to detail, her ability to listen to her client's needs, knowledge of today's changing market, and her strong negotiating skills.  A consumate professional, Gina's expertise and experience assists home buyers and sellers, perfoming beyond expectations in any Real Estate transaction.  Gina always has her client's best interest in mind and makes sure to provide the education and support that each client needs to understand and become comfortable with the process of either buying or selling a home.  Gina's goal is to make each transaction as seamless and stress free as possible.  

Call Gina to learn why her ....COMMITMENT IN ALL THINGS....makes a difference!

Betty Serena, a licensed Realtor since 1997, "Buyer's Agent" and "Client Coordinator" for The Serena Group of Keller Williams Realty of Manatee, specializes in communication.  Betty is the team's liaison between listing and buying clients.  She makes sure that the sometimes-complicated process of buying or selling a home is "Smooth Sailing" from beginning to end for all of The Serena Group's clients!

Prior to joining Keller Williams Realty in 2003 and forming The Serena Group with husband Robert, and daughter, Gina, Betty was a Flight Attendant with United Airlines for 31 years.  She particularly enjoyed the flights that took her to Europe and South America.  Betty's 31 years of experience in the airline industry has translated into expert customer service, problem solving, and communication skills now valued by her Real Estate clients.

Betty hails from Pittsburgh, Pennsylvania and was raised in Northwest Indiana.  She attended Indiana University.  Betty moved to Florida with husband, Robert, in 1978 from Chicago.  

In her free time, Betty enjoys golfing, motorcycling, taking trips with the family in their RV, and relaxing at the beach. 

Call Betty for a free Listing or Buyer's consultation and you'll find an Agent who will LISTEN with compassion to your needs and ACT  with expertise to fulfill them. 

Betty will show you why....YOUR AGENT MATTERS!

Wendy Herndon, a licensed Realtor with Keller Williams Realty of Manatee since 2002, and "Office Administrator" for The Serena Group has been in the Real Estate industry since 1997.  

Working in administration before being licensed in 2002 has given Wendy a unique perspective of the Real Estate process and the experience to handle any challenging issue. 

Wendy's area of expertise lies in assisting each member of the team in achieving their highest level of performance to ensure that each client's experience with The Serena Group is a positive one.

Wendy understands that buying or selling a home can be a stressful experience and her greatest satisfaction is seeing the smiles on the faces of buyers and sellers at the end of that process! 

Wendy enjoys crafting, reading, and spending time with her family and 2 dogs in her leisure time.   

Call Wendy to find out how....TOGETHER....EVERYONE ACHIEVES MORE!  

Steve Georgie , "Buyer Specialist" for The Serena Group of Keller Willliams Realty of Manatee, is lucky enough to be a true native to the Sarasota area.  He graduated from Cardinal Mooney High School in 1991 and went on to further his education at Augusta University in Augusta, Georgia.

In 1998, at age 23, Steve obtained his Real Estate  license and has been a multi-million dollar producer ever since.   Among Steve's accomplishments is his award for "Young Professional of The Year" for 2007 given by the Manatee Association of Realtors.

Steve, most recently, was honored with the '2012 Five Star Best in Client Satisfaction' Real Estate agent award, voted on by the people of the Bradenton/Sarasota area, and covering these key areas of real estate service and expertise:

• Customer Service, Integrity, communication skills, finding the right home, marketing the home, market knowledge, negotiation skills, closing preparation, and overall satisfaction.

Carrying over a decade of experience and 100's of closed transactions, Steve is committed to providing top notch, professional Real Estate services to his clients.   

Steve' extensive  knowledge  of marketing  and  technology gives him an edge when it comes to helping his clients realize their goals.

When Steve is  not working or spending time with his family,   he relishes spending time on the golf course or a strolling along the beach.

Whatever your Real Estate needs may be...

Call Steve to find out why... YOU HAVE A FRIEND IN THE BUSINESS!

Barbara was born and raised in long Island, NY and moved to Florida in 2004. Barbara got her start working in the Real Estate business as an office manager/processor for a mortgage broker. With the experience and education that she received working with mortgages under her belt, Barbara went on to receive further education, got her title agent license in 2006, and made the move from mortgages to working as a title/closing agent. In 2008, Barbara moved to the Orlando area where she received her mortgage broker license while assisting in Real estate administration. After moving back to the Bradenton area in 2009, Barbara was employed by Re/Max as an REO and Short Sale Administrator. Barbara became a licensed real estate agent in 2010. 

Barbara has well rounded knowledge in all aspects of the real estate business which allows her to assist clients of The Serena Group with valuable information on both the buying and selling side of their real estate transactions.

When Barbara is not busy with real estate business, she enjoys spending time with her family and her 3 dogs: Rico, Willow, and Cholo.

Looking for a team that will live up to your expectations?   Talk with Barbara to see that... with our team... indeed,  it's true..."CLIENTS COME FIRST!"

W. Scott Marohn was born and raised in New Jersey,   

Scott attended Villanova University on a baseball scholarship, graduating with a BS in Business Administration.

After leaving college, Scott became employed as an upper level manager in the Automobile Transportation industry for 28 years with the last 7 years as a partner with a smaller company in Wind Gap, Pennsylvania.

After making a career change in 2007, Scott become licensed as a real estate agent in Pennsylvania. 

Scott made his move to Florida in June 2010, and received his Florida real estate license in November 2010.  

When he is not busy with clients, Scott enjoys golfing, darts, and the good company of friends.

Call Scott to find out why we say...... WIN, WIN. FOR ALL... OR NO DEAL!