The Serena Group - Keller Williams Realty of Manatee
4520 State Road 64 East
Bradenton, FL 34208
Phone: (941) 928-1248(Robert Serena)
Fax: (941) 761-7288
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Access our Free HUD Home, Bank, Foreclosures, list of properties above.  You can give us your custom criteria for Bradenton, Sarasota, Manatee County, or Sarasota County,  foreclosures, bank owned, homes in the areas that you desire! 
 
Contact THE SERENA GROUP for more information about foreclosure, bank owned, homes, the foreclosure process, or for a custom list of "foreclosure properties" to be emailed directly to you...today!

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Please access our "Free Market Analysis and Home Valuaton Service" by clicking the 'Find My Home Value' link above!  We would be happy to help you determine the value of your home.  In this ever changing Real Estate Market... It's essential to keep your eye on what your most important asset is worth!

Pricing Right Is Key To Selling Your Home

When you decide to sell your home, you want the highest possible return from its sale. Determining price is the most critical step in preparing your home for sale.

Obviously, pricing your property too low won't provide the best return. You are apt to be deluged with lookers and may get many offers, but you could lose thousands of dollars on your family's largest investment.

Likewise, pricing a property too high is risky. Homes priced too high miss their target market. Qualified buyers who might find the home just right for their needs won't see your home, or make an offer on it, because it is out of their price range. If they are shown an overpriced home during its early marketing stages and do not buy because it isn't a good value, they are unlikely to revisit your home once the price is lowered. Real estate agents will hesitate to show an overpriced home, unless it will make a competing property look like a better value.

Many home sellers make a mistake by implementing the 'let's try it and see' pricing attitude. But testing the market can be dangerous. A property receives its best exposure during the first three to five weeks on the market.

If your home is priced right from the outset, you maximize your opportunity of reaching the most qualified buyers. Buyers who have seen most available homes in their price range are waiting for the right house to come on the market. This is why a well priced home often sells quickly once it is put on the market.

Multiple listing association statistics show that the longer a home is on the market, the lower the selling price. The home becomes stale and a price reduction results.

Pricing a home is part art and part science. It's based on hard evidence by looking at sale prices for comparable properties. But, no two homes are identical. That means the evidence must be evaluated by an experienced sales associate, like myself.

The right price really is the right price range to attract the maximum number of qualified buyers within a time frame that suits the sellers' needs. Pricing strategy depends on the market conditions at the time your home is put up for sale. It can best be determined by an agent who is active in the market, who constantly views homes and is monitoring the changing market conditions.

If you need help to determine the right price for your home, in order to sell your home in the least amount of time for the highest return, please contact me for a comparative market analysis and consultation.

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Robert L. Serena P.A.
Agent/Realtor®
941.928.1248
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Gina M. Serena P.A.
Agent/Realtor®
941.725.4462
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Betty Serena
Agent/Realtor®
941.928.1249
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Steve Georgie
Agent/Realtor®
941.321.6253
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Wendy Herndon
Agent/Realtor®
941.807.0594
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Barbara Paleologos
Agent/Realtor®
941.586.1273
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W. Scott Marohn
Realtor®
570.350.5982
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